Apple sharply cuts iPad production to supply chips to iPhone 13, report says


009-ipad-air-2020-4th-gen

Karisa Langlo/CNET

Apple has sharply reduced production of iPads, choosing to reallocate chips and other components to supply iPhone 13 production, according to Nikkei Asia report published Tuesday. 

Citing multiple sources, the report says iPad output has been cut by 50% over the past two months. The iPhone and iPad share similar parts including core and peripheral chips, but Apple tends to prioritize the iPhone since as it’s a top revenue driver for the company, much more so than the iPad.

This is one of the latest examples of how Big Tech has been impacted by coronavirus-driven disruptions to the global supply chain, which is a complex network of vessels, vehicles and aircraft that work to make sure shoppers around the world receive their purchases including iPhones, household goods, cars and clothing.

In a recent earnings call, Apple CEO conceded that due to supply constraints the company had missed out on revenues to the tune of $6 billion before adding that it’s still on track to to set new sales records during the key holiday shopping season, which follows the release of its iPhone 13, new iPads, Apple Watches and Mac computers. 

Apple didn’t immediately respond to a request for comment. 



Source link

Latest

ByteDance launches Volcano Engine brand to offer TikTok ‘secret’ to businesses

Article content BEIJING — ByteDance launched on Thursday its new Volcano Engine brand to offer the proprietary algorithm used to power TikTok’s personalized...

Amazon, Apple, Google among world’s most valuable brands: Kantar Study

As more of the world turned to online shopping during the pandemic, the Top 20 retailers grew their brand value by a combined...

Tusk’s return fires starting gun on Polish election campaign

When his term as president of the European Council ended in 2019, Donald Tusk might have slipped into semi-retirement. Instead, the former Polish...

Tips on how to save fuel costs with nozzle maintenance

When it comes to fuel nozzle maintenance, we need to be careful about what we do and how often. Otherwise, we could inadvertently damage...